Unlock Smarter Acquisition with Intelligence-Driven Unified Platform

Acquiring users effectively is rooted in using the right intelligence. MAAS Platform's intuitive intelligence offerings empower advertisers to Acquire, Optimize, and Convert through multiple media under one dashboard.

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Acquire Users at Scale Through Unified Audience Platform

Audience

Reach massive audiences across direct premium publishers, top programmatic exchanges and third-party app stores and devices.

Quality

Acquire high-quality user with precision targeting, creative optimisation, and event KPI-based optimisations. Get high ROI with added fraud prevention.

Insight

Analyze all your campaign performance data with real-time reporting, actionable insights on managed or self-service platforms with complete transparency.

Diversified Technology Unified
at One Place

mDSP

Mobile-first DSP connected with top SSPs and publishers. Powered by predictive and look-alike algorithms for audience identification and optimization with complete transparency at media, creative and audience level.

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mDMP

Customer intelligence repository of over 2.1 Billion connected devices profiled to help drive engagement and high-quality conversions at scale through our Data Management Platform (DMP).

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mFaaS

ML-based fraud detection system, to highlight multiple kinds of ad fraud including click fraud, attribution fraud, bot, VPN, device farm, fake users and fake events, to help drive real ROAS.

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mInsight

Access to fully transparent and granular reporting for in-depth analysis across publishers and channels.

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Trusted by the Best

Get Actionable Insights for Your Campaigns Across Channels

Analyze all your campaign performance across various supply channels & audiences with actionable insights on a self-serve or managed dashboard.

Target With Better Precision

Get more accurate results for your campaigns by using specific insights derived for behavioral segments and cohorts.

Quickly Identify Trends

Be the first one to spot important correlations hidden in piles of data. Rely on our trend reports to influence your product strategy.

Personalize Your Services

Improve the engagement of your App by identifying the most valuable users and reach out to them using personalized messages.

Drive Greater Conversions

Make intelligent decisions by narrowing down on those events which will most likely lead to easy conversions.

KPI-Based Optimization

Leverage on our tailor-made services to suit your marketing efforts. Make use of Custom Cohorts to optimize your campaigns based on predefined KPIs.

Map User
Behaviour

Map your users by understanding their in-app usage behaviour. Starting from activity details to purchase history, keep track of everything.

Creative Suite That Delivers Enhanced Engagement

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Testimonials

Online skill gaming in India has witnessed an upward trend in the last couple of years. To complement the unparalleled user experience on our platforms, we needed a partner who could support us in reaching out to new players. MAAS' expertise in targeting the right, high-quality audience through a diverse offer of acquisition channels has worked well for us in introducing our platforms to more users across the country.

Gaurav Verma

Director – User Growth, Games24x7

We are absolutely delighted to see the recognition coming our way for MX TakaTak’s mobile marketing campaign with MAAS. The concept of creator economy is increasingly getting popular in India and we are honored to play a role in providing an immersive and interactive platform to our users for showcasing their content creation abilities. MAAS helped us reach out to a broader demography beyond the metros with their advanced and diverse user acquisition platform. We look forward to sustainable growth and strengthening our partnership with the team.
(On winning awards at MMA Smarties, The Maddies, IDMA & IDA)

Niraj Mishra

MX Player's Head of User Growth

Acquiring the most relevant customers through Affle's platform has helped us not only to lower down the cost per acquisition but also has helped us in deriving better retention. Their unique capability to reach relevant customers and filter out bogus attributions through their bleeding-edge fraud-detection tool.

Mohd. Sharique

User Acquisition Lead

Affle has been a long-standing, critical partner in our mobile acquisition efforts. Their extensive products and capabilities were the catalyst to us being able to launch our advertising to the next level.

Abby Patton

Growth Marketing Manager

Affle offers innovative strategies backed by their strong data management platform. We’d recommend Affle for anyone who’s looking for User Acquisition and Scale.

Urmesh Chandra

Head-Digital marketing

Affle not only exceled in their solutions, data-backing, performance and fraud mitigation, they are also one of the best teams we’ve worked with because of their cleanliness and transparency.

Shamsuddin Jasani

Group MD, South Asia

Affle has been at the forefront of digital transformation in Indonsia. They are a pioneer in mobile advertising in Indonesia.

Pradeep Harikrishnan

CEO

Affle has helped scale our app acquisition efforts successfully by delivering high quality impressions, clicks and installs. They are also one of the most professional affiliates that we’ve worked with.
Akshay

Akshay Surendra

AVP, User Growth